Category Archives: Homeowners

Times are tough, but . . .

Of course times are tough, but here’s an idea worth its salt. For companies marketing to consumers, when John & Suzy Whiskbroom tell you money’s too tight right now, maybe later when the economy picks up they’ll call you . … Continue reading

Posted in Client Financing, General, Homeowners, Prospecting | Leave a comment

Spring Time Is Scam Time

Spring not only brings good weather, but it also brings out the home improvement scam artists. These scam artists cost our $200 billion industry a fortune in good will and customer respect. It’s truly in our best interest to coral … Continue reading

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Where Ya Gonna Put It?

Managing client expectations is an important, if not critical, part of the building and remodeling process. Most clients haven’t a clue about the process upon which they are embarking. Unfortunately, this clueless condition often, all too often, leads to misunderstandings … Continue reading

Posted in Client Expectations, Homeowners | Leave a comment